Blog Website for Teachers’ Club
When Smart Learning approached us to design a blog website to help drive traffic to their main site, we were really excited. Our brief was to create a blog for teachers that contained useful resources and information – it was to be called Teachers’ Club. The site would be highly visible to search engines with lots of social networking and sharing. It should be easy for teachers to find relevant content and then, in turn, drive traffic to their main Magento e-commerce website. The site would also need to be optimised to work on all device types and target specific subject areas relevant to UK schools.