The website build
The ecommerce website build was complicated, comprising WordPress and WooCommerce. The unique idea of the site is that customers can choose their preferred ring and add then select the diamond cut of their choice. They can select from categories of engagement, wedding and eternity rings and then overlay a choice of styles such as vintage, cluster or halo etc. Clever stuff that’s really ground breaking for jewellery shopping sites.
To enhance the shopping experience for customers, the site has many pages dedicated to education, containing simplified and concise diamond education guides, providing key information needed to choose the right diamond for customers and their loved ones.
From a design and build perspective, this meant creating a series of templates to allow for a portfolio of pages with different uses. Selling, education, blog etc. All easily achievable within using WordPress and WooCommerce, the end result being pages that the client could easily edit.
Along with the ecommerce website, we also produced other marketing collateral including, business cards and online brochures that were downloadable from the website.